I’m Rich Tabor

I’m Rich Tabor. I’ve pretty much always had a knack for making stuff. In short, designing, building, launching and scaling products is my jam — especially WordPress products.

Currently, I’m the Head of Product at Extendify. We’re making a real difference on how you build with WordPress.


2011: Started my career as a designer for a small marketing firm in North Georgia.

2012: Moved to NYC and joined Saavn as a designer for web, iOS and Android applications.

2012-2019: Founded ThemeBeans, a premier WordPress theme shop founded on simplicity and beautiful design.

2014: Moved back to North Georgia.

2017: Launched Merlin WP, a magical on-boarding wizard for helping folks set up their brand new WordPress theme.

2018: Founded CoBlocks and Block Gallery, two innovative Gutenberg block plugins, which I soon sold to GoDaddy in 2019.

2018: Released Block Unit Test, a nifty plugin for testing how blocks render on your site and to help theme developers prepare their themes for Gutenberg.

2018: Won first place in the 2018 Automattic Design Awards for Best Solution with Block Gallery.

2019: Sold ThemeBeans, CoBlocks and Block Gallery to GoDaddy and joined GoDaddy as the Senior Product Manager of WordPress Experience.

2020: Launched the Iceberg Markdown Editor for WordPress.

2021: Joined Extendify as Head of Product in September.


I enjoying traveling a bit, music of nearly every genre, an occasional run, but most of all, spending time with my family. In all, I love what I do & I couldn’t ask for more.

Want to get in touch?